Breakfast cereal is one of the most popular foods in various nations. It offers various nutrients with fewer calories. Breakfast cereal comprises pre-sweetened cereal, vitamin C, and vitamin B, as well as minerals such as calcium, zinc, and iron, which are important for good health.

The majority of children often prefer breakfast cereals that are visually appealing instead of nutrition, because of the heavy influence of TV commercials. As a result, food beverage businesses have produced cereals with attractive flavors, for instance, honey, fruits and nuts, coconut, and cinnamon. Moreover, these products are available in colorful packaging with fun slogans and a mascot, to attract young consumers.

Health Benefits of Breakfast Cereals
Regular consumption of breakfast cereal can help in lowering cholesterol and fat intake, increasing milk intake, enhancing micronutrient intake, lowering cholesterol serum concentrations, and improving the overall nutritional status of the body.

Moreover, people consuming breakfast cereal regularly have been found to have lower body mass index.

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Study shows that RTE cereal eaters were less likely to be obese/overweight or have belly obesity than other breakfast eaters. Consuming cereal can help in maintaining a healthy weight in kids and adults.

Ready-to-Eat Vs. Hot Cereal
Ready-to-eat or RTE breakfast cereals are derived from grains that are low in fat, offer fiber and protein, and are naturally cholesterol free. They are also integrated with key minerals and vitamins important for good health. These breakfast cereals are available in various flavors or types and offer convenience.

RTE breakfast cereal is the most consumed breakfast because of its nutritional value and high convenience. They can be easily eaten by adding them to hot milk or water, eliminating the requirement of cooking.On the other hand, hot breakfast cereals need cooking with either milk or water before they are ready to eat.

With rapid urbanization, rising consciousness for healthy breakfast, growth of hypermarket/supermarket chains, and the surging adoption of RTE food because of the busy lifestyle of the working population, the requirement for breakfast cereal will continue to increase, reaching a value of USD 50.9 billion by the end of this decade.