Middle East and Africa Kinesio Tape Market Overview

On the flip side, lack of skilled physicians capable of applying such tapes appropriately to the injured muscles is considered to dampen the market growth. Moreover, lack of awareness regarding muscle injuries to the general population is some of the major concerns likely to impede the market growth in the coming years.

The rise in sports injury is prompting the development of treatment devices that can aid in recovery without impeding movement. Reports that review the medical device industry have been offered by Market Research Future, which creates reports on industry verticals that assess the market development and prospects. The market is projected to garner a CAGR of 10.2 % in the duration of the forecast period.

The Kinesio tape industry is presumed to expand at a rapid pace owing to several factors. The increasing demand for Kinesio Tapes Market coupled with the growing awareness of kinesiology techniques has boosted its market revenue during the assessment period. Though Kinesiology tape is an easy method, it requires knowledge about the physiology and anatomy of the human body. Thus, conducting workshops and training programs regarding the use of kinesiology tapes has created awareness among the common people. Increasing awareness will further lead to a greater number of people using the kinesiology tapes for various athletic as well as medical purposes. Such factors are likely to create a positive impact on the growth of the Middle East and Africa Kinesio Tape Market during the assessment period. Moreover, getting into a kinesiology tape manufacturing is easy owing to the lack of copyright clauses. This has further created opportunities for new market entrants in the business.

The inclination towards rehabilitative techniques is spurring the development of the kinesio tape market globally. Kinesio tapes help greatly in ensuring the improvement of blood flow and circulation, which reduces recovery times considerably. The application of kinesio tapes in problems ranging from headaches to foot problems is expected to motivate the development of the market substantially in the coming period. The increasing prevalence of rehab centers around the world is expected to create new opportunities for growth in the upcoming period.

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KEYPLAYERS

The prominent players operating the global Kinesio tape market are Kinesio USA (Kinesio Holding Corporation), KT Health (KT Tape), SpiderTech, Atex Medical Co. Ltd., Changzhou DL Medical Health Equipment Co. Ltd, FysioTape B.V., Mueller Sports Medicine Inc, Nitoms Inc. (Nitto Denko Corporation), and RockTape.

Middle East and Africa Kinesio Tape Market Segmentation

The global Kinesio tape market has been segmented on the basis of type, application, end-user, and region.

By mode of type, the global Kinesio tape market has been segmented into precuts and roll form. Among these, the precut Kinesio tapes are popular as they reduce the amount of time required to cut down the Kinesio tapes into strips. They are available into a variety of lengths and sizes.

By mode of application, the global Kinesio tape market has been segmented into medical rehabilitation and sports protection.

By mode of end-user, the global Kinesio tape market has been segmented into rehab centers, hospitals, professional athletes, and others.

Middle East and Africa Kinesio Tape Market Regional Analysis

The regional evaluation of the kinesio tape market includes regions such as the Middle East Africa. The UAE is the major market for kinesio tape in the Middle East African region. Most of the demand for kinesio tapes comes from watching athletes using them in the Olympics. Oman is the second principal market and anticipated to be the fastest mounting market. Furthermore, countries like Kuwait and Qatar markets are anticipated to have a restricted but stable growth in the market for kinesio tape. The use of kinesio tapes in the Olympic events caused a rise in the interest of people in the kinesiology techniques and products which is helping in the development of the market in the region. The interest in the products led to their commercialization, manufacturing, and sale by several companies to realize the unexpected demand for the kinesio tapes that was noted globally.

Industry Updates

Compass Health Brands has recently announced the acquisition of STRENGTHTAPE brand of kinesiology tape and associated assets from the privately held company ENDEVR of St. George. ENDEVR, founded in 2010, has built STRENGTHTAPE into a leading kinesiology tape brand and is known for its effectiveness and durability on common injuries.

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