SEO guide for beginners

bookmark_border
The intended users of this guide
If you own, manage, monetise, or promote online content through Google Search, you can benefit from this guide.

Whether you're a thriving business owner, multi-website owner, SEO specialist at a web agency, or an SEO expert yourself with a love for Google Search, this guide is for you.

And if you want a complete overview of SEO basics according to our best practices, you're in the right place.

This guide doesn't offer any secrets that will automatically rank your website first on Google, but by following the best practices outlined in it, we hope it will be easier for search engines to crawl, index, and learn about your website's content.

Search engine optimization (SEO) is often the process of making minor changes to parts of your website.